Marketing

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Marketing with Sober Group's diverse channels, such as video, print, and podcasts, can provide a multifaceted approach to reaching different audience segments. Specifically, radio, which has evolved into podcast format, remains an effective marketing medium in today's fast-paced digital environment.

Radio, whether in its traditional form or as podcasts, provides a distinctive means of connecting with audiences by providing a more intimate and personal experience. In addition, this medium enables the development of solid relationships between the audience and the brand, as listeners tend to develop a sense of loyalty and trust for the presenter or show.

Topics	Statistics	Last Post
Being Right Isn’t Enough For AI Visibility Today via @sejournal, @DuaneForrester by Tech Squirrel Started by Tech Squirrel, 01-08-2026, 05:30 PM	0 responses 2 views 0 reactions	Last Post by Tech Squirrel 01-08-2026, 05:30 PM
Google Gemini Gains Share As ChatGPT Declines In Similarweb Data via @sejournal, @MattGSouthern by Tech Squirrel Started by Tech Squirrel, 01-08-2026, 05:30 PM	0 responses 1 view 0 reactions	Last Post by Tech Squirrel 01-08-2026, 05:30 PM
Google: AI Overviews Show Less When Users Don’t Engage via @sejournal, @MattGSouthern by Tech Squirrel Started by Tech Squirrel, 01-08-2026, 05:30 PM	0 responses 3 views 0 reactions	Last Post by Tech Squirrel 01-08-2026, 05:30 PM
What’s Working With Short-Form Video Right Now by SoberLife14 Started by SoberLife14, 01-08-2026, 05:30 PM	0 responses 3 views 0 reactions	Last Post by SoberLife14 01-08-2026, 05:30 PM
A 5-step blueprint for CRM naming conventions by Tech Squirrel Started by Tech Squirrel, 01-08-2026, 08:12 AM	0 responses 6 views 0 reactions	Last Post by Tech Squirrel 01-08-2026, 08:12 AM
3 incrementality testing mistakes — and how to avoid them by Tech Squirrel Started by Tech Squirrel, 01-08-2026, 08:12 AM	0 responses 5 views 0 reactions	Last Post by Tech Squirrel 01-08-2026, 08:12 AM
The data quality paradigm shift has arrived by Tech Squirrel Started by Tech Squirrel, 01-08-2026, 08:12 AM	0 responses 4 views 0 reactions	Last Post by Tech Squirrel 01-08-2026, 08:12 AM
How AI agents will reshape every part of marketing in 2026 by Tech Squirrel Started by Tech Squirrel, 01-08-2026, 08:12 AM	0 responses 4 views 0 reactions	Last Post by Tech Squirrel 01-08-2026, 08:12 AM
Most Major News Publishers Block AI Training & Retrieval Bots via @sejournal, @MattGSouthern by Tech Squirrel Started by Tech Squirrel, 01-08-2026, 04:43 AM	0 responses 5 views 0 reactions	Last Post by Tech Squirrel 01-08-2026, 04:43 AM
Why Your Small Business’s Google Visibility in 2026 Depends on AEO [Webinar] via @sejournal, @hethr_campbell by Tech Squirrel Started by Tech Squirrel, 01-08-2026, 04:43 AM	0 responses 3 views 0 reactions	Last Post by Tech Squirrel 01-08-2026, 04:43 AM

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