Ad insiders also share advice to help an incumbent determine when they should pitch to defend business Agency pitches are on the rise, but that doesn’t mean the majority of accounts in review are changing hands. While defending business is certainly not new, there seems to be a recent trend of incumbent agencies successfully retaining their […]
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If you would like help Sober Group to assist you with advertising, marketing, website development, call center, sponsorships or placement in our free classifieds, visit our Services page at https://sobergroup.com/services
The post Agency reviews—how incumbents can defend accounts and retain clients appeared first on 4A's.
Read more of this post..
If you would like help Sober Group to assist you with advertising, marketing, website development, call center, sponsorships or placement in our free classifieds, visit our Services page at https://sobergroup.com/services