TikTok scores sizable Disney deal including a content hub and publisher partnership

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  • Tech Squirrel
    Senior Member
    • Apr 2023
    • 10636

    #1

    TikTok scores sizable Disney deal including a content hub and publisher partnership

    TikTok has landed Disney as its latest big-name publishing partner for its premium ad product, Pulse Premiere, announced earlier this year. The company will join other large publishers, including NBCU, Condé Nast, DotDash Meredith, BuzzFeed and more, which offer brand-safe videos for marketers to place their ads around. The new deal will also see TikTok […]

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